live events Tag

Greg Shapiro in 'Conference Matters'

Greg Shapiro in ‘Conference Matters’

Greg Shapiro in ‘Conference Matters’ Magazine

Finally, a magazine dedicated to Sharing Best Practice in the (Corporate) Events Sector! Conference Matters Magazine. I was happy to be interviewed for Conference Matters, and Jeroen Mirck’s questions were so good I love him now. Here’s a preview of the interview. Please do click the link and subscribe to the magazine, if you care about quality events.
https://conferencematters.nl/en/greg-shapiro-humor-can-be-the-safest-option-for-serious-events/

STAND-UP COMEDIAN GREG SHAPIRO: ‘EVEN FOR SERIOUS EVENTS, HUMOR CAN BE THE SAFEST OPTION’
CONFERENCE MATTERS MAGAZINE, 18-11-2022

By Jeroen Mirck

Greg Shapiro is a Dutch American comedian who gathered world fame with his vocal impersonation of Donald Trump in the viral ‘Netherlands Second’ video. He started his career as a member of the comedy group Boom Chicago and became a popular speaker at business events. “Humor is the safest option at a serious business event.”

Greg Shapiro was seven years old when he saw the first season of Saturday Night Live. “That’s when I knew I wanted to be a comedian. And I found out that John Belushi, Gilda Radner and Bill Murray all started their careers at this one theater called The Second City. And it was in my hometown, Chicago! ‘The Second City,’ as in ‘New York first, Chicago second.’ …It was indeed my destiny.”

Did the viral video of your Trump impersonation in the Dutch tv show of Arjen Lubach change your life?

“Totally changed my life, bigly. Hyuge! Hahaha. I don’t know if the ‘Netherlands Second’ video changed my life, but I did enjoy hearing that it was used by the Dutch foreign ministry for trade missions! Personally, I used my Trump impression for a whole standup show – as well as for conferences like The Next Web. We interrupted the show with screens saying ‘Donald Trump Live by Phone’ and had me doing a voiceover from offstage. Then Trump would improvise his reaction to how the conference was going so far. It’s a formula we used many times since!”

 

When is humor a good recipe for a serious business event?

“Humor is always good. Even during a serious business event, humor can actually be the safest option. I recently hosted an event where the CEO wanted me to create an informal atmosphere – a ‘safe space’ for the audience to feel comfortable asking the difficult questions. And sure enough, someone asked about accusations of ‘greenwashing.’ The CEO gave a serious answer and admitted that in the past few years the accusations were partly true. And that’s why they’d appointed their first-ever Chief Sustainability Officer. Once he was done, I turned the humor back up to 100% by saying that if anyone complains about Dutch companies not being green enough, remind them that Shell Oil is now located in the UK.”

What is your expert advice for hosts and speakers who want to be funny?

“Good news! You don’t have to do anything – just be yourself. As we say in improv comedy, ‘Truth is funnier than fiction.’ All you need is a good co-host to help you be yourself. You need a good wing man!”

Greg Shapiro in in ‘Conference Matters’
https://conferencematters.nl/en/greg-shapiro-humor-can-be-the-safest-option-for-serious-events/
——-

Click here for Greg Shapiro on being a Cheerleader for the Netherlands, in Speakers Academy Magazine
https://gregshapiro.nl/blog/greg-shapiro-netherlands-cheerleader/

Greg Shapiro Comedy January

Greg Shapiro Comedy January

GREG SHAPIRO COMEDY DATES JANUARY

Welcome to 2023!

2023 features a new solo show Work-in-Progress, called DUTCH TO THE RESCUE.
And this month I’ll also be hosting another PePijn’s Comedy Club – but in English, in the Hague.

4. Amsterdam. Comedy Cafe. Open mic spot. 20.00.

8. Utrecht. Mad Cow Comedy at De Utrechter. 15.00
11. Rotterdam. Club Haug Open Mic spot. 20.00.
12. Den Haag. PePijn Comedy Club in English. I’m MC – and programmer! 20.30.
PePijn Comedy Club

13. Haarlem. De Dakkas. My new solo show ‘DUTCH TO THE RESCUE.’ 20.30.
Dutch to the Rescue

18. Rotterdam. Mavis. Standup Comedy on the Spot. 19.30.
Standup Comedy on the Spot

21. Amsterdam. De Sering. Comedy for Climate Headliner. (sponsored by Extinction Rebellion… Yes, they will be gluing their heads to all of the artists.) 5pm.
Comedy for Climate

21. Amsterdam. Boom Chicago. Shot of Improv. 22.00.
https://boomchicago.nl/

28. Amsterdam. Boom Chicago. Shot of Improv. 22.00.
https://boomchicago.nl/

31. Den Haag. Musicon Open Mic slot. 20.00.

DUTCH TO THE RESCUE

Who do you call when you need a sea wall? The Dutch.
Which country’s thriving with sea levels rising? The Dutch.
Who brings you luck when your container ship’s stuck? The Dutch.

When it comes to Climate Change, the Netherlands has a lot of answers to world’s challenges. But they don’t like to talk about it. Yes, Dutch people are producing the world’s first solar-powered car, creating lab-grown meat, cleaning up the Great Pacific Garbage Patch… but they don’t like to brag. The Netherlands is like a superhero obsessed with their secret identity.

PEPIJN’S COMEDY CLUB

I’ll also be hosting another PePijn’s Comedy Club – but in English, in the Hague. My hand-picked acts include
Luana-Elena MATEI (Romania), known for her solo shows Daddy’s Little Girl & How to Cheat on Your Husband.
Ken Parsons (UK), a folk-singer, a dad-joke teller, and organizer of Nutty Anita’s Comedy Nights in Amsterdam.
Kendra Borgen (US), comedian & organizer of Amsterdam’s Monday Night Live.
And there’s even a ‘new talent spot’ with Jack HeyJack.

COMING SOON IN 2023: a return of Pep & Greg Save America at Boom Chicago in March.
+ more international touring.

For more on Greg’s previous solo shows, check the ARCHIVE
https://gregshapiro.nl/greg-shapiro-web-archive/

Event Organizer for Christmas

Event Organizer for Christmas

Hire an Event Organizer for Christmas – by Greg Shapiro
16 December, 2022

Dear Corporate Event Planners, IT’S NOT TOO LATE to HIRE AN EVENT ORGANIZER. 

There’s a noticeable trend I’ve observed this year: some of the wealthiest companies in the country are making rookie mistakes at their events. 

The good news: Hooray! The Covid lockdown is officially behind us, and we can have Christmas / Year-End events again.
The bad news: No one remembers how to organize events anymore! Remember Marloes / Marlies / Marjolein? The one who USED to know who to call to organize all the events? She left during the Great Reset, didn’t she? And you didn’t replace her yet, did you?

The FIRST thing she would do is: HIRE AN EVENT ORGANIZER. But too often I’ve seen this logic this year: “I’ll organize it myself. How hard can it be?” And now you’re finding out the hard way: HOW HARD IT CAN BE.

STEP 1: THE FOOD.

Recently, I was at an event where I heard:
“We wanted a Christmas party where everyone is invited. Even the kitchen staff!”
Who’s going to serve the food?
“We’ll just use the kitchen staff – they’ll already be there.”
And yes, the food was served – but no one cleared the plates. The half-eaten food just stacked up on the tables, like at a fraternity party. “Merry Christmas!”

STEP 2: THE TECH TEAM.

“I’m sure the location will provide their own technician-?” Yes, and – they know how to set up the gear …but they don’t always know how to run it. I was at a major B2B event, where they’d hired an A-lister TV personality to play host for a crowd of 700. They’d even put up video screens to beam the host to the tables at the back – but they forgot to turn them on. The result: half the crowd couldn’t see, and they talked through the whole show. “We paid enough for the TV star – why should we also pay for extra technicians?”

STEP 3: THE ENTERTAINMENT.

“We’ll get the DJ we hired last time. And we’ll hire that comedian I know from the gym!”
Result: The comedian is expected to perform in front of the DJ set-up. Aka: Amateur hour.
Or – yes they thought of a stage, but no they didn’t think of lighting. Or background.
“And who needs to hire an MC? I’ll just do it myself.”
Last time, our host introduced the first comedian DURING the first course of the meal. Making sure everyone was eating and chatting instead of listening. The result was this:

Event Organizer for Christmas
It was something like a horror show.

HIRE AN EVENT ORGANIZER for Christmas.

Here is a list of event organizers I like to work with. CALL THEM!
And hire back Marloes / Marlies / Marjolein as soon as possible.
——
Aaaaha! Livecommunicatie
Evented
Evers Evenementen
LEF Marketing & Events
Moderating EU
Obsession Evenementen
PINO Evenementen
WOP Events

Anyone I’m forgetting? I’m making my list and checking it twice…

Search Linkedin: “Evenementen” “Event Organizer”
https://www.linkedin.com

More blog posts about corporate events:
https://gregshapiro.nl/blog/dutch-direct-vs-the-elephant-in-the-room/

 

Greg Shapiro PePijn’s Comedy Club

Greg Shapiro Hosts PePijn’s Comedy Club

23 November, 2022

The English-language comedy scene in The Netherlands is developing so much comedy talent these days! For under 20 euros, you can easily see ‘Tomorrow’s Netflix Special’ comedians – before they start charging 75 euros per ticket. I am lucky enough to be programming one of these English comedy nights, in one of my favorite little spaces: Theater PePijn in The Hague. Normally reserved for solo shows and Dutch ‘cabaret,’ it is known among comedians as one of the best spaces to perform.

 

LARA RICOTE – our First Headliner

Lara started out as an international student in Amsterdam a few years ago. She developed her first solo show based on her unique blend of demographic categories: GRL/LATINX/DEF. “Girl, Latin American, and hard of hearing.” Lara plays up her triple ‘Minority status’ to great effect. Now she’s winning awards like the UK Funny Women Award and the coveted Best Newcomer Award at the Edinburgh Fringe Festival 2022.

Click here: Lara Ricote Wins Comedy Award

Before Lara moves off to the UK – or the US – I managed to get her onstage for the November edition of PEPIJN’S COMEDY CLUB – IN ENGLISH.
WATCH (90 seconds):

 

Also featured in the November show

– Hermes Ahmadi. Afghan / Dutch comedian, known for his solo show You Might Be Here.
– La Hager – Egyptian / Dutch comedian, and female. She is a mainstay of the English comedy scene, particularly in The Hague.
– Lia Sulim – Ukrainian comedian – was in the New Talent spot. She is a recent immigrant, forced to flee from the invasion. She’s still working on her English, but her punchlines are killer. One to watch.
+ special thanks to Lia’s boyfriend ISIK ISIN for photos & videos!

Theater PePijn was established as a tryout space for the bigger names in Dutch theater and ‘cabaret.’ You can still find big name artists for a tiny little price, as they try out new material.

Greg Shapiro Hosts Pepijn's Comedy Club Nov 2022

 

The next dates for PEPIJN’S COMEDY CLUB – IN ENGLISH

…are 12 January, 2023 + 13 April, 2023.
I’ll announce the comedians on the January lineup in December.
https://www.diligentia-pepijn.nl/agenda/4432/Various_Stand_Up_Comedians/PePijn%27s_Comedy_Club_But_in_English

CLICK HERE FOR MORE GREG SHAPIRO STANDUP:
https://gregshapiro.nl/greg-shapiro-web-archive/

Review: ‘Pep & Greg Save America’

Review: PEP & GREG SAVE AMERICA at Boom Chicago

as seen in ArtsTalkMagazine.nl
“JOKES WERE WELL-SCULPTED AND WIDE-RANGING.”
“ENGAGING WITH THE AUDIENCE, THEY WERE QUICK, PROVOCATIVE AND PUGNACIOUS.”

15 November, 2022

pep & greg save america

REVIEWED BY Jacob John Shale :
Political comedy is largely useless. That is to say that it has no impact upon the figures, events and institutions it criticises. There’s a very funny moment in one of the comedian Doug Stanhope’s specials (or maybe it’s from an interview, I can’t find the clip online) in which he describes his exasperation at having to encounter people debating issues he has already dealt with in his previous stand-up routines. I’m paraphrasing, but Stanhope’s joke goes something like: How is this argument still going on? Don’t they know I’ve already shouted at thousands of drunk people about this?

Pep and Greg Save America

(hosted by Pep Rosenfeld and Greg Shapiro) wants to be regarded as a work of uncompromising satire. The premise of the show, which premiered at Boom Chicago on the night of the midterm election, is that America is a wonderful place currently captured by a band of right-wing lunatics whose ideals bear no resemblance to those on which the country was founded. They argue that the Democrats should once again embrace patriotism; rescue it from Republican hands. Against this premise, we have the hosts’ recognition that entertainment is not activism. Their title is self-mocking in the same manner as the joke by Stanhope mentioned above. Rosenfeld and Shapiro understand that America will not be saved by the end of the night, and how ridiculous it is to assume that comedy should serve this function.

The show’s targets

were about as predictable as the darts that were flung at them. Still, they landed. When faced with the gargoyles of the American political scene, many contemporary comedians seem to feel that there is little need in putting together a punch line. And why would they? All you have to do is quote a particularly stupid remark and you have your applause. This approach was thankfully not too much present in last night’s show.

The two comedians’ jokes were well-sculpted and wide-ranging in their references – everything from Tucker Carlson (of whom Shapiro performed an impression) to She-Hulk (used to make an unexpected comparison) to Twin Peaks (it dismays me to report that this joke, which I will not spoil, was the one that elicited the least laughter). Ultimately, it was in their crowd-work that I thought Shapiro and Rosenfeld were at their funniest. Engaging with the audience, they were quick, provocative and pugnacious. It made me wish that the rest of the show had not been so carefully engineered.

 Jacob John Shale    8th November 2022


Review Pep & Greg Save America

Review Pep & Greg Save America

http://artstalkmagazine.nl/pep-greg-save-america-at-boom-chicago-amsterdam/

 

FOR MORE REVIEWS, click here
https://gregshapiro.nl/media/theater-reviews-for-greg-shapiros-latest-shows/

 

Greg Shapiro November Dates

Greg Shapiro November Dates

Greg Shapiro November Comedy Dates 2022

2 November, 2022

November starts with a BANG. For FOUR nights only, we perform ‘PEP & GREG SAVE AMERICA’ at Boom Chicago in Amsterdam. (starting 3 Nov.) Just in time for the US Midterm Elections 2022. Pep and I have been doing standup comedy shows together for 20 of America’s 240 years. So this time we’ve added music and improv from Stacey Smith & Sacha Hoedemaker. It’s a hoot. And – based on the results on Election Night – Pep & I might just save America by putting a pillow over its face and ending the pain.

https://boomchicago.nl/pep-greg-save-america/

Special events after the Thursday, Saturday & Tuesday shows. Have a look below.
(For previous Pep & Greg Shows, click here:)
https://gregshapiro.nl/portfolio_page/boom-chicago-2016-election-show-trump-up-the-volume/

Another show I’m excited about is the new English comedy series at Pepijn Comedy Club in The Hague. (10 Nov.) I’m booking the shows as well as hosting. And guess who’s coming to be our headliner? The Best Newcomer at the 2022 Edinburgh Comedy Awards! Amsterdam’s own Lara Ricote. She is smart & funny.
https://www.youtube.com/watch?v=lgySVdjX86E

And I’ll be headlining the first show in a new series in Westerpark at the Pacific Amsterdam in Westergasfabriek. It’s called Jesterpark. 

I’ll be playing in Amsterdam, Leiden, Den Haag, Utrecht – and Paris! 

 

Photo: Michaelia Kramer

Comedy Dates

3. A’dam. Boom Chicago. ‘Pep & Greg Save America’ 20.00
https://boomchicago.nl/pep-greg-save-america/

4. Leiden. Qbus. ‘Int’l Standup Comedy Night’ 20.30
https://secure.tix4all.nl/tickets/international-stand-up-comedy-hl-greg-shapiro-2349/ticket

5. A’dam. Boom Chicago. ‘Pep & Greg Save America’ 19.00
 + Shot of Improv 22.00
https://boomchicago.nl/pep-greg-save-america/

6. A’dam. Boom Chicago. ‘Pep & Greg Save America’ 19.00
https://boomchicago.nl/pep-greg-save-america/

8. A’dam. Boom Chicago. ‘Pep & Greg Save America’ 20.00
https://boomchicago.nl/pep-greg-save-america/

8 A’dam. Boom Chicago. Election Night Party 22.00
https://www.democratsabroad.org/tgriffin20/election_night_show_watch_party?utm_campaign=novemeber_2022_event&utm_medium=email&utm_source=democratsabroad

10. The Hague. Pepijn Comedy Club (MC) 20.30
https://www.diligentia-pepijn.nl/agenda/4432/Various_Stand_Up_Comedians/PePijn%27s_Comedy_Club_But_in_English

 

11. A’dam. Boom Chicago. Comedy Embassy standup. 20.30
https://www.comedyembassy.com/shows/boom-chicago/

12. Utrecht. Comedy Huis standup @Domplein 4. 20.30
https://comedyhuis.nl/shows/all-english-comedynight-3/

13. A’dam. Comedy Night Zuidas @WUSH. 19.00
https://secure.tix4all.nl/tickets/stand-up-comedy-showcase-featuring-greg-shapiro-2351/ticket

16. A’dam. ‘Jesterpark’ @Pacific Amsterdam. 20.15
https://www.facebook.com/events/1160319617887890/

19. Paris. NY Comedy Night. @Palais des Glaces. 22.00
https://www.palaisdesglaces.com/programme/235-the-new-york-comedy-night

20. Paris. Sunday Night Showcase @La Kibéle. 21.30
https://www.comedyinparis.com/blast-off-comedy/446148822137

 

More dates to be announced as they come… And I may be picking up a show in Chicago in December…

Greg Shapiro Netherlands Cheerleader

Greg Shapiro ‘NETHERLANDS CHEERLEADER’

Greg Shapiro ‘NETHERLANDS CHEERLEADER’ – Speakers Academy Magazine, 2022-23
by Jacques Geluk

Greg Shapiro is world-famous, ever since he perfectly imitated Donald Trump’s voice in Arjen Lubach’s ‘Netherlands Second’ video. (It’s since been viewed almost 30 million times). Shapiro is already known in the Netherlands for his work with Boom Chicago comedy theater, and previously as host and writer of Comedy Central News. Now, he is also an author and vlogger, and he frequently focuses on the Netherlands and Dutch innovations – a self-proclaimed ‘cheerleader for the Netherlands.’

Shapiro moved to the Netherlands in 1994 and is married to a Dutch woman. “Came for work, stayed for love.” By now he has lived here more than half his life, hence he knows both American and Dutch culture quite well. He often gives a ‘Masterclass’ in Dutch culture called ‘Culture Shock Therapy,’ or additionally ‘How to Be Dutch: the Quiz.’

Given Shapiro’s unique Dutch-American status, he is a popular bilingual speaker at major events. He is known for hosting or performing for NATO, for the president of France, and for King Willem Alexander. “I’ve lived here long enough to be proud of the Netherlands, but I’m still American enough to not care how loud I am about it,” says Greg in his native language. “I am frequently asked by Dutch or multinational companies for business events, often to talk about culture shock. I confront the stereotypes like sex, drugs – and Dutch cheapness. Then I go into more detail, realizing that it’s actually better here than I was used to in America. As ‘The American Netherlander’ [which is also the title of his last book from 2020], I am already a fan of Dutch inventions, innovations, water management. I’ve become a kind of cheerleader.”

 

Business card

Shapiro finds it interesting that the ‘Netherlands Second’ video has been used by Prince Constantijn and the Netherlands Foreign Investment Agency during trade missions – as a kind of business card. “And as far as water management is concerned, yes there’s the Afsluitdijk – a marvel of water engineering. And there’s the Deltaworks in Zeeland – but also the New Orleans Deltaworks, built with the help of Dutch engineers at Royal Haskoning. It’s like the old commercials from Centrale Beheer: ‘Have a problem? Better call the Netherlands.’ Hurricane Katrina? Better call the Netherlands. Containership stuck in the Suez Canal? Better call the Netherlands (Boslkalis).”

“So many examples to mention! And not only foreigners are surprised to learn these companies are Dutch – it’s Dutch people too. Dutch folks are not giving themselves enough credit. That’s where I come in. And I’m collecting new examples all the time – for the shows and projects I do for clients like TU Delft, for Mosa Meat (lab-grown ‘cultivated’ meat) and for Wageningen University & Research.”

Event Host of the day

As an ‘improv comedian’, Greg Shapiro is also the almost ideal event host of the day. He puts guests, audience and organizations at ease with a lot of humor and always without being rude. If something goes wrong with the sound, a speaker who is not comfortable, the timing or the connection during a webinar… he improvises immediately, thanks to his many years of theater experience. “The unexpected actually makes it all a bit more lively and interesting for everyone.”

Greg Shapiro Netherlands Cheerleader 

Greg Shapiro NETHERLANDS CHEERLEADER – in het nederlands

‘Een Cheerleader voor Nederland’

Hij is wereldberoemd sinds hij de stem van Donald Trump perfect heeft geïmiteerd in Arjen Lubachs ‘Netherlands Second’ video (inmiddels bijna 30 miljoen keer bekeken). Greg Shapiro is al bekend via Boom Chicago theater en als gastheer en schrijver van Comedy Central News. Nu is hij ook auteur en vlogger, met als onderwerp Nederland en Nederlandse innovaties. Hij is een zelfbenoemd ‘cheerleader van Nederland.’

Greg Shapiro woont sinds 1994 in Nederland en is getrouwd met een Nederlandse. Doordat hij nu al meer dan de helft van zijn leven hier woont kent hij zowel de Amerikaanse als de Nederlandse cultuur heel goed en kan hij ze naast elkaar leggen. Vaak geeft hij een ‘Masterclass’ in Nederlandse cultuur die heet ‘Culture Shock Therapy,’ of zelfs ‘How to Be Dutch: the Quiz.’

Mede daardoor is hij een gewilde tweetalige spreker op grote evenementen, voor zelfs de president van Frankrijk, de NAVO, en voor Koning Willem Alexander. “I’ve lived here long enough to be proud of the Netherlands, but I’m still American enough to not care how loud I am about it”, zegt Greg in zijn eerste moedertaal.

“Ik word meestal gevraagd door multinationale bedrijven voor grote B2B evenementen. Vaak praat ik over cultuurschok, de stereotypes met thema’s als seks, drugs – en de Nederlandse bescheidenheid. Daarna ga ik er dieper op in, beseffend dat het hier eigenlijk beter is dan ik gewend was in Amerika. Eigenlijk ben ik als ‘The American Netherlander’ (wat ook de titel is van mijn laatste boek uit 2020) al fan van Nederlandse uitvindingen, innovaties, watermanagement en andere technieken. Ik ben een soort cheerleader geworden.”

Visitekaartje

Hij vindt het interessant dat de ‘Netherlands Second’- video is gebruikt door prins Constantijn en het Netherlands Foreign Investment Agency tijdens handelsmissies als een soort visitekaartje. “Wat het watermanagement betreft benoem ik net als in de video de Afsluitdijk, een wonder van waterengineering, en maak ik de connectie met de deltawerken, en met de New Orleans deltawerken gebouwd met hulp van Nederlanders. Even Nederland bellen. Ik heb zo veel leuke voorbeelden te noemen! Vaak zijn buitenlanders verbaasd te horen dat de uitvoerende bedrijven Nederlands zijn. Maar vaak zijn ook Nederlanders zelf verbaasd! Dat verwerk ik allemaal in mijn lezingen, voor TU Delft, voor Mosa Meat (kweekvlees) en ook voor een project met Wageningen Universiteit & Research.”
Greg introduceert ook zijn vernieuwde YouTube-kanaal, Climate News Comedy, met nog meer voorbeelden uit Nederland.

 

Dagvoorzitter

Als ‘improv comedian’ is Greg Shapiro bovendien de welhaast ideale dagvoorzitter. Hij stelt gasten, publiek en organisaties op hun gemak met veel humor en altijd zonder grof te zijn. Als iets misgaat met het geluid, een spreker die zich niet comfortabel voelt, de timing of de verbinding tijdens een webinar… improviseert hij onmiddellijk, Geen probleem dankzij zijn langjarige theaterervaring. “Het onverwachte maakt het eigenlijk allemaal nog wat levendiger en interessanter voor iedereen.”

door Jacques Geluk, juli 2022

 

GREG SHAPIRO’S VLOG: ‘WHY THE DUTCH DIG DIGGING’
https://www.youtube.com/watch?v=YILSxeIhWwg

GREG SHAPIRO CORPORATE EVENTS
https://gregshapiro.nl/greg-shapiro-corporate-events/

 

Greg Shapiro Dutch Direct

Dutch Direct vs the Elephant in the Room

Greg Shapiro: ‘Dutch Direct vs the Elephant in the Room’
11 October, 2022

 

As ‘Dutch direct’ as you think may be, it still helps to have an American by your side. Dutch culture prides itself on being ‘Dutch direct,’ which is an indirect way of saying ‘rude.’ Sometimes I get hired by Dutch companies to host their events, to help ‘bridge the cultural gap’ between the older Dutch management and their mostly younger, more international staff. Practically, that means I get to share the stage with them and demonstrate how to not get upset when they say ‘Dutch direct’ things like “I wouldn’t have chosen that outfit” or “Ha ha – that joke didn’t work.”

Lesson Number One: start off by removing the tie.

To show how well integrated I am, I will sometimes respond to Dutch directness by teasing Dutch people right back. It makes the boss more human! There was one Dutch CEO who had a real ‘tell-it-like-it-is’ attitude. He liked to answer questions by saying “Okay, look…” But he was speaking English as a second language. So frequently – instead of saying look – he would use the Dutch word kijk. Luckily, he didn’t pronounce it the ethnic slur way. He said it more like “cake.” So I pointed out that – if he was going to start off every point talking about cake, there had better be some cake by the end of the day. (There was.)

DUTCH DIRECT + Yank Joke

For another event – for another ‘Dutch direct’ CEO – there was an elephant in the room. That’s partly why they’d hired me: to help keep the day loose and informal, so the audience would feel confident enough to ask the difficult questions. And the employees did ask difficult enough questions, about sustainability,  about equal pay, about fair hiring… But then came a question about accusations of fake sustainability claims, ie ‘greenwashing.’ The elephant had arrived! 

The CEO explained that he took the greenwashing accusations very seriously. He admitted that just a couple years ago those accusations would have been partly true. I said “I was here a couple years ago, and I can confirm! The last time I hosted for you guys, you had one HR manager saying ‘sustainability would be a good idea,’ and now she’s on the board as the first ever Chief Sustainability Officer. …And if anyone still comes with complaints that Dutch companies aren’t green enough, remind them that Shell Oil is now located in the UK.”

For more on Greg corporate events: 
https://gregshapiro.nl/blog/greg-shapiro-hosts-citizenm-tv-season-2/

GREG SHAPIRO’S WEIRDEST GIGS EVER – Podcast Interview

GREG SHAPIRO’S WEIRDEST GIGS EVER – Podcast Interview
27 June, 2022

In theater school, one of the coolest things to do was ‘site-specific’ theater. The least cool thing to do was corporate entertainment. BUT – as I quickly realized – 90% of corporate shows are ‘site-specific.’ I’ve done shows on location at offices, pop-up performances in historic buildings, and even a standup set in the business class section of a KLM 747 to Chicago.

So when I was asked to talk about my ‘weirdest gigs ever’ for the ELEKTRA Podcast, I said YES. The interview was in Dutch, with plenty of English thrown in. I talked about performing for a Dutch bachelorette party in the mid-90’s, when they chanted something to me during the show. It was months later when I realized “Broek uit! Broek uit! Broek uit, op je rug!” meant “Pants off! Pants off! Pants off, on your back!” Yes, Dutch women are very direct.

Example: Weirdest Gig Ever
Here’s an excerpt of my book THE AMERICAN NETHERLANDER: 25 Years of Expat Tales.
I was hired with Boom Chicago to do a Christmas show for a major fashion label. Apparently, there were rumors that their Dutch office might be closing, and everyone’s jobs were at risk. Luckily, the rumors were not true! At the show, the boss was going to give the good news, and then introduce us to help celebrate.

One day later, the organizing committee had changed their minds: Since we were Americans, the boss would introduce us as upper management from the New York office. Then we’d address the bad rumors, and the boss would reveal: it’s a joke! And then he would give the good news. Weird, but okay! 

Then – on the day of the show – the idea had changed again. The boss did introduce us as upper management from New York. But then he lied to his entire staff and said, “You’re all being laid off.” Next, he laughed and left the stage. We had to cut in and say, “It’s a joke! We’re hired comedians.” And then we had to do a comedy show.

Dear reader, if you can think of a worse way to start a comedy show, please insert that image here. (For example, he could have yelled, “Fire!” Or he could have actually lit the theater on fire.) The result? The audience hated us. But the boss seemed genuinely happy.

Comedian Greg Shapiro Discusses Weirdest Gigs Ever
For more of my weirdest gigs ever, check out Wouter Monden and The Elektra Podast (in Dutch):
https://www.elektrapodcast.nl/gast/greg-shapiro/

Greg Shapiro Hosts CitizenM TV Episode 2

Greg Shapiro Hosts CitizenM TV Episode 2
20 June, 2022

Thanks, Covid! After the 2020 Lockdown canceled Christmas, CitizenM hotel group had to reinvent their annual Christmas party as a TV show in January. Thus ‘CitizenM TV’ was born – with me as the host. It went so well that I was invited back to host the live Christmas party in 2021. But would we be able to have a live Christmas party…?

NO! The latest Covid lockdown kicked in on 18 December, and canceled everything. Which is EXACTLY what CitizenM had predicted when they decided to make CitizenM TV Episode 2. Again, with me as host.


I must admit: when I’d hosted the first CitizenM TV, I’d never stayed at a CitizenM hotel before. I’d been to meetings at the Amsterdam Zuid location, just because it’s a cool place to meet. For Episode 2, I did my homework. I got to do an overnight ‘staycation’ at the Amsterdam Amstel location. And since then I understand their motto ‘affordable luxury.’ More than that, they recognized me from the TV show, and they treated me like one of the family.

The concept for Episode 2 was to show me warming up before the show – IN a CitizenM hotel room. Hence – WARNING: CONTAINS SOME MALE NUDITY. Episode 2 was again produced by Dutch media company GRNDPA. And this time they gave me more to do: I got to interact with CitizenM office staff, dressed as ninjas. And I got to play a mustachioed gym coach (inspired by Ted Lasso’s alter ego Led Tasso). That’s why you can see me yelling at CitizenM employees like Boyan.

Again, I got to chat with founder Rattan Chadha and CEO Klaas van Lookeren, and I noticed that yes they felt even more relaxed and on-message than in Episode 1.

Looking forward to seeing a live Christmas event this year… But if it ends up being CitizenM TV Episode 3, I won’t complain.

Comedian Greg Shapiro hosts CitizenM TV, Episode 2 (Dec. 2021). Produced by GRNDPA, NL.