corporate entertainment Tag

Shapiro Same-Day PowerPoint Parody

Shapiro Same-Day PowerPoint Parody

Greg Shapiro Introduces Same-Day PowerPoint Parodies for Corporate Events

12 January, 2024

“Could you watch a day full of keynote speakers and then – at the end – perform a parody PowerPoint, based on their PowerPoints?” The answer is YES.

At the end of a corporate event, you’ll sometimes see a sketch artist give their impressions of the day. Or a spoken word artist. Or me, doing a standup routine.

NOW you can watch me perform a comedy version of the highlights of the day, with a tailor-made PowerPoint presentation.

The visionary who tasked me with this challenge was Ton Wesseling from Online Dialogue. I’m always inspired by his events on the subject of CRO (Conversion Rate Optimization). When he first hired me a few years ago, I did a tailored PowerPoint – with a few last-minute additions: my impressions of the day. In 2023, he hired me again – but this time he asked if I could give my impressions of ALL the speakers. Obviously, the most challenging were the speakers toward the end. Not as much prep time. BUT – I did it!

Thank you Ton, for forcing me to develop a format that didn’t really exist yet. Since Ton is obsessed with data and testing, he gave me a score: “We are always looking for speakers with a 70% or higher Good or Awesome rating. Your score: 90.5%!:”

Here are the Reviews:
  1. “It is truly awesome how he dares to be on stage being funny about sessions that happened only an hour ago.”
  2. “Super impressive how much he listened and took that onboard.”
  3. “Great presentation. Great energy. Super impressed with how quickly you pulled it all together, especially for the ones who had only just spoken before your session. Really tough to nail it but you did. Bravo.”
  4. “Greg had me crying from laughter at some point …and I was really impressed of his recollection of the event.”
  5. “HAHAHAHA !!!!”
  6. “Thanks for the amazing closing keynote. I truly admire your talent to come up with something in such a short time that is so funny, and also makes you think.”
  7. “I love his energy and attitude. He greatly adapted to the world of CRO and improvised.”
  8. “Really fun close of the weekend with the ‘roast’ like presentation. Greg just gives energy to the crowd.”
  9. “Great closing keynote Greg! You certainly shook everybody up that were on the break of tuning out.”
  10. “I love your jokes, rants and energy. Very nicely improvised and integrated …Love it!”

Watch: Greg Shapiro PowerPoint parody at CRO event ‘Conversion Hotel.’ 

https://conversionhotel.com/session/keynote-2023-how-to-make-fun-of-conversion-hotel/

More Greg Shapiro Corporate Events
https://gregshapiro.nl/greg-shapiro-corporate-events/

 

Shapiro at Royal Comedy Event

Shapiro at Royal Comedy Event

Shapiro at Royal Comedy Event

28 november 2023

In Praise of Folly! This year’s Dutch Erasmus award was given to a comedian: Trevor Noah. It was an event full of Dutch comedy royalty – and actual Dutch royalty.

The event started with King Willem Alexander making jokes – and getting laughs! “I have the distinction of having sat on the lap of the previous winner, the last time it was a comedian: Charlie Chaplin in 1965. …Don’t worry, this is not a Dutch tradition.”

Trevor Noah actually made fewer jokes than expected – until the end: “I’m very proud that – after 220 years – a South African is able to take a few resources from the Netherlands back to the Cape.” He zinged the King!

Then he went and sat down in between the King and his mother, (former) Queen Beatrix. It was like watching a mini White House Press Correspondents’ Dinner.

After the Royal Comedy Event – SCHMOOZING WITH THE KING

If you’ve never been inside the Paleis op de Dam, I can recommend visiting when the Dutch royal family is hosting. I’ve attended events with King Willem Alexander before, but he’s usually whisked away quickly. This time the Dutch King seemed to want to stick around and chat with Dutch comedy royalty, like Claudia de Breij and Peter Pannekoek and even Andrew Moskos. “Is it harder to make jokes in a tense political climate? What kind of jokes go too far?” (And I was thinking “Is it all a bit too white?”) But then Soundos el-Ahmadi swooped in and took over. “Can I take a selfie?” Willem Alexander: “I’m not allowed to say yes.” Soundos: “That’s not ‘NO’!” So she broke open the floodgates (a true Dutch taboo), and then everyone got selfies with the King. I did mine modestly, from a distance. To make sure it would be the worst selfie ever:

THE GREEN KING

But I did talk to the King! I told him I might see him at the event I’m hosting next spring for the Dutch green startup Growy and the first harvest of their urban vertical farm in Amsterdam. He said “Sounds interesting,” which I relayed to the founder of Growy – who still doesn’t believe me.
(I also bumped into former Queen Beatrix! She is so little, and she was saying “I can’t see… Where is my son?” So I cleared a path for her. A couple people gave me eye daggers, but then they saw who was behind me, and they moved aside real quick. At the end I asked her for a photo, and she looked at me like I was crazy.)

And yes, I said hi to Trevor Noah. But I didn’t take a photo, because he was getting mobbed. Trevor, next time I see you I’ll say thanks for the inspiring words. Yes, comedy does connect people. Even if we oppose each other politically, when we share a laugh – in real time – we agree.

 


Thank you to the PraemiumErasmianum for the invite! Thank you to Boom Chicago for saving me a seat. And thank you to Erasmus the philosopher who was indeed Dutch. Without his writings, there would be no Reformation or Protestant religion. His “most famous” work is a socio-political satire called In Praise of Folly. Happy 65th Anniversary to the Erasmus Awards. You did well to pick a comedian.

King and Trevor Noah Make Jokes at Erasmus Award Ceremony
https://nos.nl/video/2499585-koning-en-trevor-noah-maken-grappen-over-en-weer-bij-uitreiking-erasmusprijs

For more tales of Greg performing for King Willem Alexander, check out the book – The American Netherlander: 25 Years of Expat Tales.

New Book

Greg Shapiro Premieres 'ClimateGoodNews' Show

Shapiro Premieres ‘ClimateGoodNews’ Show

Greg Shapiro Premieres His ‘ClimateGoodNews’ Show

12 October, 2023

The premiere was a success!

‘GREG SHAPIRO SAVES THE CLIMATE: 60 Minutes of Climate Good News’ at De Nieuwe Anita in Amsterdam. Next up come shows in Utrecht, Haarlem, Nijmegen & more…

Based on a True Story

My day job involves speaking and hosting at corporate events – increasingly for Dutch green startups and leaders in sustainability. Inspiring stuff, actually. So I thought: “why not make a show about it? With d**k jokes.”

So far I’ve got funny stories and inspiration to share about events for:

  • Boskalis Offshore Wind Energy
  • HZI Waste-to-Energy Power Plants
  • The European Sleeper Overnight Train (sustainable alternative to short-haul flights)
  • Kipster Sustainable Chicken Farm
  • Mosa Meat Lab-grown hamburger
  • NRC “How Green Are We” Survey
  • TU Delft Energy Transition event
  • TU Eindhoven Pitch Coaching for Green Startups
  • WUR Wageningen Food X – the food of the future
  • Koppert Agriculture – the Future of Farming

And I was even hired by a company called New Motion to standardize EV charging stations in Europe. But then I was fired – because apparently the startup had been bought out by Shell Oil, and Shell “wanted to move in a different direction.” …specifically BACKWARDS.

The show is so satisfying to do!

GREG SHAPIRO SAVES THE CLIMATE: 60 MINUTES OF CLIMATE GOOD NEWS
https://gregshapiro.nl/blog/greg-shapiro-saves-the-climate/

The Reviews

“Important and Inspiring.”

“Climate news stories making you realise it’s not all bad. Amusing and uplifting.”

“Climate theme is great. Also the ‘look out for greenwashing’ angle. Appeals to the sceptic in me.”

The opening was part of the Nutty Anita’s Solo Nights, at De Nieuwe Anita in Amsterdam. And it was a nicely full house. Thanks to Amsterdam’s ‘Maestro of the underground’ Ken Parsons for producing. And thanks to Amsterdam’s Maeva Dolle for being the opening act. Her solo hour is well underway.

FOR MORE GREG SHAPIRO GREEN-THEMED CORPORATE EVENTS:

Shapiro Hosts Sustainable Train Launch

WATCH: Greg’s YouTube Series ‘Climate Good News’ 

Shapiro Hosts Kipster Event

Shapiro Hosts Kipster Event

18 sept., 2023
Hooray! I hosted another green event, this time for a sustainable chicken farm called Kipster. 
Kipster (not Kipsta) started with 2 Dutch chicken farms, creating the world’s first carbon neutral eggs. Now this Dutch business is expanding into the US, and to host their launch event, they called me: The American Netherlander. The event took place in North Manchester, Indiana (23 Aug). And Queen Maxima even taped a video message.

 

To prepare, I met with one of the founders Olivier Wegloop, who is a vegan and animal rights activist. Here he is in the blue shirt behind me (gawd it was hot in that tent…)


Olivier believes in the writings of animal rights activists like Temple Grandin, who said: “nature is cruel, but we don’t have to be. If we are raising animals to be eaten, at least we can treat them with some respect.“ (and then we got to interview Grandin… see below) Since chickens are traditionally forest animals, Kipster has created – not only a cage-free environment, but – a fun forest.

As you can see, they still lay plenty of eggs.

Another Kipster founder is Ruud Zanders, who explained the main reason their chickens are carbon neutral: they feed the chickens food waste.

Every year A) humanity grows enough food to feed 4 billion people – and then we give it to livestock, B) of all the food we produce, we waste about 33%. Kipster simply asks: “Why not feed the chickens food waste?” The motto of Kipster is “Crops should be about Food not Feed.” This ground-breaking strategy is actually thousands of years old. But …

KIPSTER’S REVOLUTIONARY TWIST

The revolutionary part of Kipster is: Roosters for Meat.

Since male chickens don’t lay eggs – and they’re considered too gamey to eat – the normal practice on chicken farms is to kill baby male chicks they day they hatch. (The waste product is hopefully repurposed into things like pet food.) But Kipster asks “what if we let the roosters grow to maturity (and then we eat them)? How gamey are they really?”

To end the event, Kipster served up the first-ever rooster meatballs. I met with Managing Director Sandra Vijn to try one. And I thought it the texture was perfect. The tray of ‘Boom Boom’ rooster balls was not finished at closing time, and I was afraid it might become food waste… but I suppose the rooster meat was fed to the hens. What better way to say ‘Death to the Patriarchy’ -?

Thanks to Olivier Wegloop for putting this event together. He was the one who arranged an interview with Dr Temple Grandin – via Livestream. Dr. Grandin is famously autistic, and she demanded to see all the questions in advance. Then – as soon as Olivier asked his first question – she just went on a rant about sustainable farming and animal behavior and didn’t stop. She’s a legend!


Thank you to Olivier & Sandra for inviting me. Thank you to the Dutch Consulate of Chicago for putting us in touch (years ago). And thank you to Markey’s Event Services who created the backbone for an extremely professional show – including full build and build-down in extreme heat. And they made it look easy.

For more about Kipster in English: 
https://www.kipster.farm/

More Green-themed events hosted by Greg Shapiro:
https://gregshapiro.nl/blog/shapiro-hosts-sustainable-train-launch/

Greg’s new Green standup special GREG SHAPIRO SAVES THE CLIMATE
https://gregshapiro.nl/blog/greg-shapiro-saves-the-climate/

 

Shapiro at ‘4 More Years’ Event

Greg Shapiro Helps Celebrate ‘4 More Years’ of Castro Communicatie, May 2023

31 July, 2023

How do you celebrate your 4th anniversary as a Dutch political consultancy? With a political-themed party called “Four More Years!” Dutch communication and lobbying agency Castro Communicatie hired me to help them celebrate their fourth birthday, at The Loft in the A’dam Tower Amsterdam.

Shapiro '4 More Years' Event

Stefan de Bruijn, Greg Shapiro, Frits Huffnagel

I asked if “Four More Years” might seem too partisan for their clientele? But of course – in the upcoming 2024 US election – the term “Four More Years” could apply to two different candidates: Biden and Trump. So “Four More Years” it was! They wanted an event with all the hype and hollering of American campaign – but with a Dutch twist. Who better to help them than The American Netherlander?

https://www.linkedin.com/posts/castrocommunicatie_castro-four-more-years-activity-7064245462496665600-upym?utm_source=share&utm_medium=member_desktop

 

Castro Communicatie’s American Roots

Castro Communicatie gets its name from the Castro district in San Francisco, the historic gay capital of the US. The two business partners (who also have male life partners) are Stefan de Bruijn and Frits Huffnagel. (aka S+F for SF: San Francisco). And they base their political consulting on the American model, so a connection to the USA seemed a perfect fit. (And then of course there’s Fidel Castro, who was famous for giving political speeches lasting for hours – which Frits and Stefan try to avoid.)

My job was to host the video presentations – and give a 20-minute keynote speech about the 4-year history of Castro Communicatie and the unique appeal of their Dutch-American style. In English, of course. Were there some older folks who didn’t like standing? Yes. Was there a MAGA hat or two? Yes. And was there one tired guy right up front? Also yes. Luckily, I’ve been trained to focus on people who are laughing, and that was most of them.

After my bit, Frits announced a new partnership with Castro Communicatie and event organizer New Balls Please. https://www.newballsplease.amsterdam/

They did a great job organizing this event – with real popcorn!
And I got to meet the DJ, who is also a former client and currently the mayor of Halderberge in Brabant: Bernd ROKS!

Congrats Castro Communicatie! We wish you a happy 4 more years.

Greg Shapiro Linkedin
https://www.linkedin.com/in/greg-shapiro-b030392/

Greg Shapiro Corporate Events

Corporate Events

 

Boom Chicago Book Review

Boom Chicago Book Review

Book Release Today! The first Boom Chicago book review is in: “30 years in the history of a comedy club in a way that totally defies expectation.”

4 July, 2023

As a contributor to this book, I can say I’m very happy with the way it came out. And here’s a review that agrees with me. Reviewer Jack Helbig wrote about Boom Chicago years ago in The Chicago Reader in the theater’s early days. And here he is reviewing the book Boom Chicago Presents the 30 Most Important Years in Dutch History. Helbig writes: “It is at once a book hard to put down, and hard to read straight through from start to finish.  (I did a lot of skimming; you will, too.)”

Jack, you have no idea. This book first appeared with a Dutch publisher in 2018 for the 25th anniversary, and it was even more of a mismatched patchwork. This new version is totally revised, by author Matt Diehl. He went to great lengths to create a readable oral history of Boom Chicago’s first 30 years.

Helbig: “Large swatches of the book look and read like an oral history, in which prominent and not so prominent BookChicago alums prattle on, reminiscing  about moments in BoomChicago’s rise from a ragtag group of improv comedians performing in 1993 in the back of dive bar to hothouse for creating future celebrities to a bone fide part of Dutch comedy world. As oral histories go, it’s not bad stuff.”

I’m glad he remembered to mention the “not so prominent.” I feel included. Indeed, I was a contributor to this book, along with Rob Andristplourde. Since we both arrived at Boom Chicago in the early days, we were there for many signature Boom Chicago events. Hence, Yes we took part in the interviews. And we contributed the ‘Meet the Cast’ section, full of anecdotes about all the “prominent” as well as “not so prominent” alumni.

Here’s a link to the review:

https://bookandfilmglobe.com/uncategorized/the-most-important-30-years-in-dutch-history-boomchicago/

Buy the book here:
https://boomchicago.nl/search/book/

 

Join us in Amsterdam for the book launch at American Book Center 11 July 15.00 –
https://abc.nl/events/event-details/book-launch/3190

And I also talk about some Boom alumni in my book The American Netherlander: 25 Years of Expat Tales.
https://gregshapiro.nl/greg-shapiros-new-book/

Shapiro Hosts Sustainable Train Launch

Shapiro Hosts Sustainable Train Launch

Shapiro Hosts Sustainable Train Launch

28 June, 2023

Looks like my Climate Good News series is paying off! Again I got the call to host an event with the theme of Sustainability: the launch of the new European Sleeper train from Brussels to Berlin.

photo credit: Alvin Williams JMT Mgmt & Events

Link: ‘Night Train Startup European Sleeper’

Background: Two Dutch entrepreneurs (and train nerds) created a startup company to offer more overnight train service throughout Europe. And – after years of crowd-funding and organizing – the day of the maiden voyage had arrived! While the two founders were focused on preparing the photo moment of the train departing… the event organizer told them they really should consider a professional host for the launch event.

I was told that the two founders were nervous and rather serious. So – as soon as I met them, I said “I hear you two are entrepreneurs… but I assume you’re primarily train nerds?” And I asked if I could take a selfie with them. Here’s what we got:

I could tell this was going to be fun.

The launch event was held in the Pullman Hotel. Hence, my intro wrote itself: “The Pullman Hotel refers, I assume, to George Mortimer Pullman – the inventor of the first railroad sleeping car. And where did George Pullman set up his business? Chicago, Illinois – which is where I’m from. …Hence, my entire life has been leading up to this moment!”

THE GOODNIGHT TRAIN

I had to ask a question of the two founders. “Everyone knows there’s a term for having sex on a plane: ‘The Mile-High Club.’ So why is there no term for having sex on a train?” And I was quickly corrected by founder Chris Engelsman, with a perfect deadpan delivery: “There is a term, actually. It’s called ‘The Mile-Long Club.’”

The event ended with the Belgian transport minister taking the stage and announcing the news: the Belgian parliament had voted to grant a subsidy to The European Sleeper and their Goodnight Train. Hey, I was already thrilled to hear that Belgium had a functioning government.

The train arrived on time and departed on time, with many happy first-time passengers.

And look at serious entrepreneur Chris Engelsman as the European Sleeper train arrives in the station.

 

The Goodnight Train is now running regularly from Brussels to Amsterdam to Berlin.
https://www.europeansleeper.eu/en
Next up, they plan to extend service to Prague. Soon, there will be a new service from Brussels to Barcelona. It’s like playing real-life game of Ticket to Ride!

Thanks to the excellent Alvin Williams at JMT Management for organizing a memorable event. Extra thanks for all the photos.

Read more about GREG SHAPIRO SAVES THE CLIMATE: 60 Minutes of Climate Good News
https://gregshapiro.nl/blog/greg-shapiro-saves-the-climate/

Greg Shapiro in 'Conference Matters'

Greg Shapiro in ‘Conference Matters’

Greg Shapiro in ‘Conference Matters’ Magazine

Finally, a magazine dedicated to Sharing Best Practice in the (Corporate) Events Sector! Conference Matters Magazine. I was happy to be interviewed for Conference Matters, and Jeroen Mirck’s questions were so good I love him now. Here’s a preview of the interview. Please do click the link and subscribe to the magazine, if you care about quality events.
https://conferencematters.nl/en/greg-shapiro-humor-can-be-the-safest-option-for-serious-events/

STAND-UP COMEDIAN GREG SHAPIRO: ‘EVEN FOR SERIOUS EVENTS, HUMOR CAN BE THE SAFEST OPTION’
CONFERENCE MATTERS MAGAZINE, 18-11-2022

By Jeroen Mirck

Greg Shapiro is a Dutch American comedian who gathered world fame with his vocal impersonation of Donald Trump in the viral ‘Netherlands Second’ video. He started his career as a member of the comedy group Boom Chicago and became a popular speaker at business events. “Humor is the safest option at a serious business event.”

Greg Shapiro was seven years old when he saw the first season of Saturday Night Live. “That’s when I knew I wanted to be a comedian. And I found out that John Belushi, Gilda Radner and Bill Murray all started their careers at this one theater called The Second City. And it was in my hometown, Chicago! ‘The Second City,’ as in ‘New York first, Chicago second.’ …It was indeed my destiny.”

Did the viral video of your Trump impersonation in the Dutch tv show of Arjen Lubach change your life?

“Totally changed my life, bigly. Hyuge! Hahaha. I don’t know if the ‘Netherlands Second’ video changed my life, but I did enjoy hearing that it was used by the Dutch foreign ministry for trade missions! Personally, I used my Trump impression for a whole standup show – as well as for conferences like The Next Web. We interrupted the show with screens saying ‘Donald Trump Live by Phone’ and had me doing a voiceover from offstage. Then Trump would improvise his reaction to how the conference was going so far. It’s a formula we used many times since!”

 

When is humor a good recipe for a serious business event?

“Humor is always good. Even during a serious business event, humor can actually be the safest option. I recently hosted an event where the CEO wanted me to create an informal atmosphere – a ‘safe space’ for the audience to feel comfortable asking the difficult questions. And sure enough, someone asked about accusations of ‘greenwashing.’ The CEO gave a serious answer and admitted that in the past few years the accusations were partly true. And that’s why they’d appointed their first-ever Chief Sustainability Officer. Once he was done, I turned the humor back up to 100% by saying that if anyone complains about Dutch companies not being green enough, remind them that Shell Oil is now located in the UK.”

What is your expert advice for hosts and speakers who want to be funny?

“Good news! You don’t have to do anything – just be yourself. As we say in improv comedy, ‘Truth is funnier than fiction.’ All you need is a good co-host to help you be yourself. You need a good wing man!”

Greg Shapiro in in ‘Conference Matters’
https://conferencematters.nl/en/greg-shapiro-humor-can-be-the-safest-option-for-serious-events/
——-

Click here for Greg Shapiro on being a Cheerleader for the Netherlands, in Speakers Academy Magazine
https://gregshapiro.nl/blog/greg-shapiro-netherlands-cheerleader/

Event Organizer for Christmas

Event Organizer for Christmas

Hire an Event Organizer for Christmas – by Greg Shapiro
16 December, 2022

Dear Corporate Event Planners, IT’S NOT TOO LATE to HIRE AN EVENT ORGANIZER. 

There’s a noticeable trend I’ve observed this year: some of the wealthiest companies in the country are making rookie mistakes at their events. 

The good news: Hooray! The Covid lockdown is officially behind us, and we can have Christmas / Year-End events again.
The bad news: No one remembers how to organize events anymore! Remember Marloes / Marlies / Marjolein? The one who USED to know who to call to organize all the events? She left during the Great Reset, didn’t she? And you didn’t replace her yet, did you?

The FIRST thing she would do is: HIRE AN EVENT ORGANIZER. But too often I’ve seen this logic this year: “I’ll organize it myself. How hard can it be?” And now you’re finding out the hard way: HOW HARD IT CAN BE.

STEP 1: THE FOOD.

Recently, I was at an event where I heard:
“We wanted a Christmas party where everyone is invited. Even the kitchen staff!”
Who’s going to serve the food?
“We’ll just use the kitchen staff – they’ll already be there.”
And yes, the food was served – but no one cleared the plates. The half-eaten food just stacked up on the tables, like at a fraternity party. “Merry Christmas!”

STEP 2: THE TECH TEAM.

“I’m sure the location will provide their own technician-?” Yes, and – they know how to set up the gear …but they don’t always know how to run it. I was at a major B2B event, where they’d hired an A-lister TV personality to play host for a crowd of 700. They’d even put up video screens to beam the host to the tables at the back – but they forgot to turn them on. The result: half the crowd couldn’t see, and they talked through the whole show. “We paid enough for the TV star – why should we also pay for extra technicians?”

STEP 3: THE ENTERTAINMENT.

“We’ll get the DJ we hired last time. And we’ll hire that comedian I know from the gym!”
Result: The comedian is expected to perform in front of the DJ set-up. Aka: Amateur hour.
Or – yes they thought of a stage, but no they didn’t think of lighting. Or background.
“And who needs to hire an MC? I’ll just do it myself.”
Last time, our host introduced the first comedian DURING the first course of the meal. Making sure everyone was eating and chatting instead of listening. The result was this:

Event Organizer for Christmas
It was something like a horror show.

HIRE AN EVENT ORGANIZER for Christmas.

Here is a list of event organizers I like to work with. CALL THEM!
And hire back Marloes / Marlies / Marjolein as soon as possible.
——
Aaaaha! Livecommunicatie
Evented
Evers Evenementen
LEF Marketing & Events
Moderating EU
Obsession Evenementen
PINO Evenementen
WOP Events

Anyone I’m forgetting? I’m making my list and checking it twice…

Search Linkedin: “Evenementen” “Event Organizer”
https://www.linkedin.com

More blog posts about corporate events:
https://gregshapiro.nl/blog/dutch-direct-vs-the-elephant-in-the-room/

 

Greg Shapiro Netherlands Cheerleader

Greg Shapiro ‘NETHERLANDS CHEERLEADER’

Greg Shapiro ‘NETHERLANDS CHEERLEADER’ – Speakers Academy Magazine, 2022-23
by Jacques Geluk

Greg Shapiro is world-famous, ever since he perfectly imitated Donald Trump’s voice in Arjen Lubach’s ‘Netherlands Second’ video. (It’s since been viewed almost 30 million times). Shapiro is already known in the Netherlands for his work with Boom Chicago comedy theater, and previously as host and writer of Comedy Central News. Now, he is also an author and vlogger, and he frequently focuses on the Netherlands and Dutch innovations – a self-proclaimed ‘cheerleader for the Netherlands.’

Shapiro moved to the Netherlands in 1994 and is married to a Dutch woman. “Came for work, stayed for love.” By now he has lived here more than half his life, hence he knows both American and Dutch culture quite well. He often gives a ‘Masterclass’ in Dutch culture called ‘Culture Shock Therapy,’ or additionally ‘How to Be Dutch: the Quiz.’

Given Shapiro’s unique Dutch-American status, he is a popular bilingual speaker at major events. He is known for hosting or performing for NATO, for the president of France, and for King Willem Alexander. “I’ve lived here long enough to be proud of the Netherlands, but I’m still American enough to not care how loud I am about it,” says Greg in his native language. “I am frequently asked by Dutch or multinational companies for business events, often to talk about culture shock. I confront the stereotypes like sex, drugs – and Dutch cheapness. Then I go into more detail, realizing that it’s actually better here than I was used to in America. As ‘The American Netherlander’ [which is also the title of his last book from 2020], I am already a fan of Dutch inventions, innovations, water management. I’ve become a kind of cheerleader.”

 

Business card

Shapiro finds it interesting that the ‘Netherlands Second’ video has been used by Prince Constantijn and the Netherlands Foreign Investment Agency during trade missions – as a kind of business card. “And as far as water management is concerned, yes there’s the Afsluitdijk – a marvel of water engineering. And there’s the Deltaworks in Zeeland – but also the New Orleans Deltaworks, built with the help of Dutch engineers at Royal Haskoning. It’s like the old commercials from Centrale Beheer: ‘Have a problem? Better call the Netherlands.’ Hurricane Katrina? Better call the Netherlands. Containership stuck in the Suez Canal? Better call the Netherlands (Boslkalis).”

“So many examples to mention! And not only foreigners are surprised to learn these companies are Dutch – it’s Dutch people too. Dutch folks are not giving themselves enough credit. That’s where I come in. And I’m collecting new examples all the time – for the shows and projects I do for clients like TU Delft, for Mosa Meat (lab-grown ‘cultivated’ meat) and for Wageningen University & Research.”

Event Host of the day

As an ‘improv comedian’, Greg Shapiro is also the almost ideal event host of the day. He puts guests, audience and organizations at ease with a lot of humor and always without being rude. If something goes wrong with the sound, a speaker who is not comfortable, the timing or the connection during a webinar… he improvises immediately, thanks to his many years of theater experience. “The unexpected actually makes it all a bit more lively and interesting for everyone.”

Greg Shapiro Netherlands Cheerleader 

Greg Shapiro NETHERLANDS CHEERLEADER – in het nederlands

‘Een Cheerleader voor Nederland’

Hij is wereldberoemd sinds hij de stem van Donald Trump perfect heeft geïmiteerd in Arjen Lubachs ‘Netherlands Second’ video (inmiddels bijna 30 miljoen keer bekeken). Greg Shapiro is al bekend via Boom Chicago theater en als gastheer en schrijver van Comedy Central News. Nu is hij ook auteur en vlogger, met als onderwerp Nederland en Nederlandse innovaties. Hij is een zelfbenoemd ‘cheerleader van Nederland.’

Greg Shapiro woont sinds 1994 in Nederland en is getrouwd met een Nederlandse. Doordat hij nu al meer dan de helft van zijn leven hier woont kent hij zowel de Amerikaanse als de Nederlandse cultuur heel goed en kan hij ze naast elkaar leggen. Vaak geeft hij een ‘Masterclass’ in Nederlandse cultuur die heet ‘Culture Shock Therapy,’ of zelfs ‘How to Be Dutch: the Quiz.’

Mede daardoor is hij een gewilde tweetalige spreker op grote evenementen, voor zelfs de president van Frankrijk, de NAVO, en voor Koning Willem Alexander. “I’ve lived here long enough to be proud of the Netherlands, but I’m still American enough to not care how loud I am about it”, zegt Greg in zijn eerste moedertaal.

“Ik word meestal gevraagd door multinationale bedrijven voor grote B2B evenementen. Vaak praat ik over cultuurschok, de stereotypes met thema’s als seks, drugs – en de Nederlandse bescheidenheid. Daarna ga ik er dieper op in, beseffend dat het hier eigenlijk beter is dan ik gewend was in Amerika. Eigenlijk ben ik als ‘The American Netherlander’ (wat ook de titel is van mijn laatste boek uit 2020) al fan van Nederlandse uitvindingen, innovaties, watermanagement en andere technieken. Ik ben een soort cheerleader geworden.”

Visitekaartje

Hij vindt het interessant dat de ‘Netherlands Second’- video is gebruikt door prins Constantijn en het Netherlands Foreign Investment Agency tijdens handelsmissies als een soort visitekaartje. “Wat het watermanagement betreft benoem ik net als in de video de Afsluitdijk, een wonder van waterengineering, en maak ik de connectie met de deltawerken, en met de New Orleans deltawerken gebouwd met hulp van Nederlanders. Even Nederland bellen. Ik heb zo veel leuke voorbeelden te noemen! Vaak zijn buitenlanders verbaasd te horen dat de uitvoerende bedrijven Nederlands zijn. Maar vaak zijn ook Nederlanders zelf verbaasd! Dat verwerk ik allemaal in mijn lezingen, voor TU Delft, voor Mosa Meat (kweekvlees) en ook voor een project met Wageningen Universiteit & Research.”
Greg introduceert ook zijn vernieuwde YouTube-kanaal, Climate News Comedy, met nog meer voorbeelden uit Nederland.

 

Dagvoorzitter

Als ‘improv comedian’ is Greg Shapiro bovendien de welhaast ideale dagvoorzitter. Hij stelt gasten, publiek en organisaties op hun gemak met veel humor en altijd zonder grof te zijn. Als iets misgaat met het geluid, een spreker die zich niet comfortabel voelt, de timing of de verbinding tijdens een webinar… improviseert hij onmiddellijk, Geen probleem dankzij zijn langjarige theaterervaring. “Het onverwachte maakt het eigenlijk allemaal nog wat levendiger en interessanter voor iedereen.”

door Jacques Geluk, juli 2022

 

GREG SHAPIRO’S VLOG: ‘WHY THE DUTCH DIG DIGGING’
https://www.youtube.com/watch?v=YILSxeIhWwg

GREG SHAPIRO CORPORATE EVENTS
https://gregshapiro.nl/greg-shapiro-corporate-events/